Sometimes you want full-on coverage, with layers of pigmented foundation so impenetrable no pore or pimple stands a chance of peeking through. Coverage so thick you'll need to swap your fave cleanser for a chisel and hammer. A finish so freakin' fabulous it laughs in the face of filters.
But sometimes, all you want (or need) is a little helping hand of a product. Something to even things out, brighten things up and smooth things over. Coverage, but without the fear of clogging or caking. A lil' somethin' somethin' with some skincare benefits. A veil of healthy-glow. And if backstage at the shows was anything to go by, we're all going to be ditching foundation soon anyway for a more natural makeup look.
This is where the best BB cream or tinted moisturiser (and even CC creams) can really come into its own. Lending a helping (but not heavy) hand, either one can transform skin tone and texture, correcting discolouration and dark circles, while also blurring the appearance of pores with one quick sweep. And if you need a little bit more in a few areas, simply dab in a creamy concealer over the top. It's hardly surprising why it's a makeup artist must-have as well as a makeup bag staple.
In fact, Joyce Bonelli, who has been Khloe Kardashian's go-to MUA for years, took to her app to share the secret 3-step hack she swears by for achieving that covetable base. In a bid to create perfectly smooth and even foundation, Joyce swears by prepping her skin with a tinted moisturiser, rather than a generic moisturiser, before applying Khloe's favourite foundation over the top.
"The result," she claims, is "perfectly even skin."
Joyce's go-to tinted moisturiser for that smooth glow? Laura Mercier Tinted Moisturiser followed by Marc Jacobs Full Cover Foundation. The secret finishing touch? Patting a Beautyblender over Khloe's entire face to give an diffused finish.
Here are our all time faves - including the one with nearly all 5-star reviews...
Oh, and if you're looking to step it up on the skincare side of things, let us introduce you to the world of 'treatment makeup'. You're welcome.